The Moments That Moved The World: ThisAbles

Moments that moved the world: ThisAbles

Join us for a closer look at the real stories behind groundbreaking, Lion-winning work – and what truly goes into making a moment that pushes society, business, and creativity forward.

Diversity drives more than society forward. It has a huge impact on business, as proven when McCann Tel Aviv and Ikea came together to make the world a more accessible place.

Together, they not only took home the Health & Wellness Grand Prix at Cannes Lions in 2019 – but made accessible furniture more available to everyone, everywhere.

That was their moment to move the world, but this is yours.

Submissions for Cannes Lions 2020/2021 are now open, so settle in to watch the full behind-the-scenes documentary about how Ikea and McCann Tel Aviv earned their Lions, get inspired, and begin your journey to one today.

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