Daily Inspiration | You’ve got to be in it to win it.

        


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Are you feeling lucky?

 
What’s in a name, anyway?
 

Lotteries don’t sell you a ticket – they sell you hope, and employ some fascinating persuasive tactics to do so.

From stunning, emotive stories that show the possibilities of winning – to tongue-in-cheek imaginations of what it would be like to dramatically quit your job, here’s 6 pieces of work that demonstrate just how they make you feel like “it could be you”.