Introducing: The Moments That Moved The World.
23.01.2021 00:02


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Join us for a closer look at the real stories behind groundbreaking, Lion-winning work – and what truly goes into making a moment that pushes society, business, and creativity forward.

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An Update from Cannes Lions
14.01.2021 00:29


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13 January 2021 - Cannes Lions has confirmed that the awarding of the Lions will take place as usual during the third week of June 2021. After the postponement of last year's awards, the juries will be judging both years' of work and awarding Lions for 2020 and 2021.

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Daily Inspiration | How do you persuade an addict?
12.01.2021 00:12


With more time being spent at home, interest in DIY is growing: Marvin Ellison, chief executive of hardware store Lowe’s in the US, recently reported an uptick in sales. Here are six pieces of work from Lowe’s, one of the sector’s most-awarded brands, that show off its prowess on social.

It’s the highest number in decades – and around 70% of US adult smokers will aim to quit this January, according to the FDAB.

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Daily Inspiration | Once you hear it, you can’t unhear it
10.01.2021 22:49


With more time being spent at home, interest in DIY is growing: Marvin Ellison, chief executive of hardware store Lowe’s in the US, recently reported an uptick in sales. Here are six pieces of work from Lowe’s, one of the sector’s most-awarded brands, that show off its prowess on social.

A little humour goes a long way when you’re trying to make a point – and in today’s dose of inspiration, Maxell does just that.

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Daily Inspiration | Holiday Wind Down
22.12.2020 22:49


With more time being spent at home, interest in DIY is growing: Marvin Ellison, chief executive of hardware store Lowe’s in the US, recently reported an uptick in sales. Here are six pieces of work from Lowe’s, one of the sector’s most-awarded brands, that show off its prowess on social.

An animated tale of a lonely hedgehog who makes friends at Christmas despite his off-putting prickles brought home the Erste Banking Group’s message of self-belief and partnership. Similar to the John Lewis festive approach of emotional storytelling with piano- and strings-heavy soundtrack, this creative treatment bucks the trend for the finance sector which tends to focus more on functional product benefits. A beautiful story told in just 90 seconds that is guaranteed to melt the hardest of hearts, this should get you in the holiday spirit. Season’s Greetings!

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