Daily Inspiration | Her sporting life
25.08.2020 00:39


With more time being spent at home, interest in DIY is growing: Marvin Ellison, chief executive of hardware store Lowe’s in the US, recently reported an uptick in sales. Here are six pieces of work from Lowe’s, one of the sector’s most-awarded brands, that show off its prowess on social.

Half the world’s women are interested in sport, according to Nielsen, a proportion that’s steadily increased over the past 50 years. To appeal to this growing audience of female spectators and participants, a wide range of brands is championing women’s sport and highlighting gender inequality.

Подробнее
Открыт прием заявок на Eurobest 2020
25.08.2020 00:34


Eurobest Awards - это эталон креативных и эффективных брендовых коммуникаций в Европе.

Подробнее
Daily Inspiration | Sustainable packaging
20.08.2020 01:24


With more time being spent at home, interest in DIY is growing: Marvin Ellison, chief executive of hardware store Lowe’s in the US, recently reported an uptick in sales. Here are six pieces of work from Lowe’s, one of the sector’s most-awarded brands, that show off its prowess on social.

Excess packaging - particularly plastic - is off-putting for customers and can derail brand loyalty. Here are six pieces of work that show how to rethink packaging along more sustainable lines.

Подробнее
Daily Inspiration | Lions Creativity Report of the Decade: WPP
17.08.2020 22:04


With more time being spent at home, interest in DIY is growing: Marvin Ellison, chief executive of hardware store Lowe’s in the US, recently reported an uptick in sales. Here are six pieces of work from Lowe’s, one of the sector’s most-awarded brands, that show off its prowess on social.

The Lions Creativity Report of the Decade recognises the greatest creative achievements of the past ten years. The six pieces of work below from agencies within WPP, awarded Holding Company of the Decade, show how to use innovation and storytelling to make meaningful statements.

Подробнее
Daily Inspiration | Lions Creativity Report of the Decade: MJZ USA
13.08.2020 00:00


With more time being spent at home, interest in DIY is growing: Marvin Ellison, chief executive of hardware store Lowe’s in the US, recently reported an uptick in sales. Here are six pieces of work from Lowe’s, one of the sector’s most-awarded brands, that show off its prowess on social.

The Lions Creativity Report of the Decade recognises the greatest creative achievements of the past ten years. MJZ USA, awarded Palme d’Or of the Decade, has been behind some of the most striking films of the last ten years, encompassing breath-taking dance routines, musical muscles and bizarre plot twists.

Подробнее