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18.06.2020 23:38 |
We’ve introduced a new home for deep-dive thinking, research and interviews at The Work
Enjoy a daily livestream, 40+ hours of original thinking, inspiration and complimentary access to intelligence resources
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17.06.2020 00:00 |
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With more time being spent at home, interest in DIY is growing: Marvin Ellison, chief executive of hardware store Lowe’s in the US, recently reported an uptick in sales. Here are six pieces of work from Lowe’s, one of the sector’s most-awarded brands, that show off its prowess on social.
Pre-roll often receives a bad press, but it’s worth investing some creative firepower into it: a study by IPG Media Lab and YuMe reveals that it’s the most effective video ad format on mobile compared with mid-roll and outstream executions. These six pieces of work show how to transform it through powerful and interactive storytelling.
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15.06.2020 23:41 |
We’ve introduced a new home for deep-dive thinking, research and interviews at The Work
LIONS Live runs from 22-26 June and is free, for everyone. Sign in to your account to join us for a week of original thinking, expert perspectives, masterclasses and complimentary access to The Work.
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14.06.2020 22:45 |
We’ve introduced a new home for deep-dive thinking, research and interviews at The Work
Uncover Impactful Creative Work that Drives Brands |
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14.06.2020 22:41 |
We’ve introduced a new home for deep-dive thinking, research and interviews at The Work Line-up includes David Droga, Luiz Sanches, Susan Credle, Steve Stoute, Mark Read, Chelsea Clinton, Professor Scott Galloway, Emily Ratajkowski, Wyclef Jean and A-Rod |
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