Subscriber-only Series | Behind The Wor
01.03.2020 21:53


The latest episode brings you another lively, insight-packed discussion looking at emerging trends, and the strategies and conditions for success behind work that wins at Cannes Lions. You can also catch up on Episode 1: Creativity in the World of eCommerce.


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Daily Inspiration | Luxury auto
01.03.2020 21:47


The luxury auto segment is bucking the overall global trend for dwindling car sales. As high-end vehicle sales look set to continue their rising trend, upmarket auto brands will be seeking new consumers. These examples show how to communicate luxury without cliché.

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Определены первые спикеры Cannes Lions-2020
26.02.2020 00:23

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What are the secrets behind the Grand Prix-winning work that came out of 
The New York Times-Droga5 brand agency duo? How does the world's leading entertainment streaming service continue to grow by tapping into culture? A line-up of the fastest-growing global brands and top-performing creative partnerships share the stories behind their success on stage in 2020


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Daily Inspiration | Keep it rea
24.02.2020 23:55


 As reality TV shows continue to attract large audiences across the globe, certain brands have been mirroring this format by appointing real people as the stars of their campaigns. 

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Daily Inspiration | Using the weather
18.02.2020 22:34


Weather is a reliable data point that can be used programmatically within a campaign. Using a weather trigger enables brands to tap a

major influence on people’s behaviour, which can help buildrelevance with audiences. 

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